Bruce C. Bryan is an author, entrepreneur, and connector of people. With 20 years of experience in the television industry, Bruce managed broadcast advertising departments at television stations in Michigan, Ohio, and Virginia. Winner of the 2006 National Association of Broadcasters “Best of the Best” Sales Promotion award, he now develops and implements creative solutions to everyday business problems.
In 2009, Bruce founded 5Points Creative, a full-service advertising and marketing firm based in Roanoke, Virginia. Throughout Bruce’s leadership as President of the firm, 5Points received scores of accolades, including numerous American Advertising Awards, Communicator Awards, and Telly awards. His company was named the “2019 Small Business of the Year” in business-to-business services by the Greater Roanoke Chamber of Commerce. In 2023, 5Points Creative was awarded the Howard Packett Award for Creative Excellence, the Best in Show – Broadcast ADDY, a Gold ADDY, and three Silver ADDY awards at the annual AAF Roanoke ADDY Awards Ceremony.
In addition to helping businesses succeed, Bruce fosters multiple organizations through volunteer work. He is a founding board member for the national non-profit Help Save The Next Girl. After six years of running The Down by Downtown Music Festival, Bruce founded The Spot on Kirk in 2015 and remains President of their Board of Directors. He also serves on the Board of Directors for Healing Strides of Virginia.
A lifelong lover of writing, Bruce published his first book in 2021 titled 40 West: Two Brothers Take the Trip to Mark a Lifetime. It chronicles Bruce’s cross-country journey with his brother to honor and celebrate their late father. Bruce is an avid fan of the Detroit Pistons and the Michigan State Spartans. He also appreciates time with his friends and family; they will be the first to tell you he enjoys the experience of having a great meal or a lovely glass of red wine.
Bruce and his wife Laurel live in Roanoke and are often busy spending time with each of their children and six grandchildren.